The failure rate in a network marketing business is believed to be over 80%. Recently, I conducted a little research coupled with the information I got from other people who have done similar thing before and I got to find out people fail in this business for two major reasons:

1. Lack of Proper Advertising

2. Lack of Follow up

As a matter of fact, you have little chance of succeeding if you are not advertising your business the right way and also making the best use of your website traffic by following up with your prospect.

If you find yourself in this situation, the next thing you should do is to find out if you are receiving up to 5,000 unique visitors monthly. The best way to determine if you are getting unique visitors to your site is to add an ad tracker on your site. With an ad tracker, you will be able to know the number of real people visiting your link and where they came from. If you are not getting up to 5,000 unique visitors monthly, then you are suffering from lack of traffic. There is no way you can make sale when people do not know about your product.

Now that you have figured out your problem, you need to find ways on how to promote your business. If you belong to a good network marketing company, you will be provided with information, trainings and tools on how to building your traffic otherwise, you are pretty much on your own. However, the search engines and forums are great places to patronize for network marketing business tips and ways for how to market your product on the internet.

If you are getting up to 5,000 unique visitors on a monthly basis and not making any sales, then you need to make the best use of your website traffic. The truth is, even if you are getting millions of unique visitors every month and you don’t use an opt-in link then you are going to miss out on over 90% of your website traffic. Enterprising people have an opt-in page on the side of their webpage or create a separate page for it or even both. With an opt-in page you can capture your visitors name and contact as well as follow up with them automatically. Without this strategy, many network marketers wouldn’t be making the kind of money they are earning.

As you can see, lack of proper advertising and follow up system is what hinders people from making money from there network marketing business.

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